Instagram for Business: 30 Simple Tips & Tricks For Quick Success

Instagram for BusinessSo you’ve decided to embark on the exciting journey of using Instagram for your business – and, ultimately, drive traffic to your website – but need a little help in figuring things out…

Well, this list of 30 simple and easy-to-implement tips is certainly going to help you on your way to Instagram success! Just work your way through each of the points and apply the ones which make most sense to you (or all of them, if you’re feeling adventurous). [Read more…]

How to Quickly Set Up a Pinterest Business Account and Verify Your Website

How to set up a Pinterest Business AccountHave you considered using  Pinterest Marketing to promote your business and help drive qualified traffic to your website?

With over 100 million active users and growing rapidly, it’s a social network you can’t afford to ignore. Here’s a few eye-opening stats:

  • 93% of pinners use Pinterest to plan Purchases
  • 87% of pinners have purchased something because of Pinterest
  • Only 5% of U.S small businesses are using Pinterest at the moment. Could this be an opportunity for you to jump ahead of your competition and dominate your market in this visual platform?

Source of the above stats (and a great place to see more Pinterest business related statistics): [Read more…]

How to Make an Explainer Video for Your Business Using a Simple Online Editor: Rawshorts

How to Create an Explainer VideoAre you looking for a quick, easy and low-cost way to create video for your small business?

Have you been considering adding explainer videos to your marketing arsenal but just didn’t know where to start?

If you haven’t given video too much thought, here’s a few statistics which might get you excited:

  • Experts believe that by 2017, video will take up 69% of consumer internet traffic
  • 69% of marketing, sales and business professionals have used video marketing and another 31% are planning to
  • Sites that include video have, on average, an extra two-minute dwell time compared to sites that don’t

(Source: Business2Community.com) [Read more…]

Who Else Wants to Increase Their Instagram Engagement by 182%?

How to increase engagement on InstagramAs with any major Social Media network or platform, high engagement levels are critical for ongoing success and growth on Instagram.

As one of the fastest growing social platforms – over 200 million users – Instagram boasts user engagement levels which are 15 times greater than those on Facebook and a staggering 40 times more than on Twitter. It truly is a social media monster which provides outstanding customer engagement potential, whether you use it as a standalone social network or you combine and sync it with other social media accounts.

So can you really increase Instagram engagement by 182%? Well, Neil Patel certainly believes you can and in the Infographic embedded below he outlines the simple steps you need to take to do achieve this massive boost in engagement. [Read more…]

Why Your Business Needs a Blog: 23 Compelling Reasons

23 compelling reasons to start a business blog Does your business have a blog?

Have you delayed taking the plunge because it’s just too much work or don’t have the technical expertise to get a blog up and running and, to then, maintain?

Whilst I’m not going to deny the fact that business blogging is hard work – at least doing so properly – there are a few stats you need to be aware of before you discard blogging from your marketing toolkit.

This interesting article on the Hubspot Blog highlights some fascinating stats about blogging: [Read more…]

How to Improve the Performance of Your Facebook Page Using a Simple Free Tool

LikeAlyzer ReviewDo you want to improve the performance of your Facebook page?

Are you struggling to get engagement and increase Likes on your page?

It’s no secret that Facebook ever-changing algorithm is making it extremely difficult for businesses to get their status updates seen by their fans without having to pay for the privilege! However, there are certain things you can do to optimize your Facebook Page and increase engagement (which leads to more newsfeed exposure).

Well, today I’m going to tell you about a simple online tool which will help you get your Facebook page back on track and producing results for your business, and the best thing about it is that it’s completely free! [Read more…]

Do You Make These 21 Mistakes on Your Facebook Page?

Do you make these 21 mistakes on your Facebook pageDo you have a Facebook page for your business?

Are you happy with the results you’re getting from it?

If you are a new to social media, setting up a Facebook page can be a little daunting. It’s easy to make silly mistakes which can seriously affect its performance.

In this post, you’ll find a list of 21 mistakes we often see on Facebook pages, mistakes that you can easily correct to improve the page’s overall performance. You’ll get more likes, more comments, more shares, more engagement and more traffic to your main website. Sounds good doesn’t it? [Read more…]

Can You Increase Your Pinterest Engagement by 275%?

Pinterest EngagementPinterest is one of the newer kids on the block when it comes to social media networks; however, this hasn’t stopped the image based phenomenon from shooting to an incredible 70 million members in just 4 years!

According to Neil Patel, Pinterest generates four times more money per click than Twitter and 27% more than the mammoth of all social networks, Facebook. A social media network with this many users and the potential to generate massive income for your business, certainly warrants attention and you’ll want to make sure you – at least – check out what Pinterest has to offer, especially if your target market is women; Pinterest’s user base is 80% women! [Read more…]

A Social Media Checklist for Busy Small Business Owners [Infographic]

Social media checklist

Marketing a small business is tough work especially in today’s social media dominated arena. You’ve probably set up accounts on all the major social networks but are now faced with the daunting challenge of keeping them all updated with useful and relevant content!

I know I certainly feel overwhelmed and frustrated at times as the challenge of keeping up with my social media obligations gets the better of me. That’s why I was delighted to come across this fantastic printable Social Media Checklist by The Whole Brain Group .

As you’ll see below, this simple checklist offers suggestions and ideas to help you maintain a consistent and effective presence on the top social media sites as well as on your own blog (You do have a blog don’t you?) [Read more…]

26 Reasons your Small Business Needs to use Social Media

Social Media

Are you still trying to determine the value of Social Media for your small business?

Have you jumped on the bandwagon and set up profiles on some of the more popular social networks (Facebook, Twitter, etc) but are not really sure of why and, more importantly, don’t have a clue of what you are doing?

It’s tough for small businesses to find the time needed to establish a proper presence on social networks and often one wonders whether it’s really worth it.

A while back I came across a great infographic which clearly outlined the reasons a small business needs to be using Social Media for growth. The guys at Trecebits.com (a great Spanish Blog about Social Media and Journalism 2.0) did such a great job that I thought I’d use some of their arguments as the basis for this blog post – that and the fact that the infographic is in Spanish so many of you probably wouldn’t understand it anyway 😉 [Read more…]