Key Tips to Help you Prepare a Small Business Marketing Strategy

As a small business owner or entrepreneur you are often limited as to the resources- both financial and physical – that you have access to for Marketing. This lack of resources should not detract you from your objective of creating a powerful marketing strategy. Small businesses can compete with larger, more powerful market players but you need to focus on winning small battles in niche markets rather than the war in a larger market. It’s all about leveraging your key strengths as a small business owner and using them to your advantage. [Read more…]